Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
D1CECF
RGB
209, 206, 207
HSL
340, 3%, 81%
HSB
340, 1%, 82%
CMYK
0, 1, 1, 18
LAB
83, 1, 0
LCH
83, 1, 355
OKLCH
0.85, 0.00, 355
XYZ
60, 62, 68
LUV
83, 2, 0
HWB
340, 81%, 18%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.