Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
D2CBE7
RGB
210, 203, 231
HSL
255, 37%, 85%
HSB
255, 12%, 91%
CMYK
9, 12, 0, 9
LAB
83, 6, -13
LCH
83, 15, 296
OKLCH
0.86, 0.04, 297
XYZ
62, 62, 84
LUV
83, 2, -21
HWB
255, 80%, 9%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.