Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
D2D0BE
RGB
210, 208, 190
HSL
54, 18%, 78%
HSB
54, 10%, 82%
CMYK
0, 1, 10, 18
LAB
83, -2, 9
LCH
83, 9, 100
OKLCH
0.85, 0.02, 102
XYZ
58, 63, 58
LUV
83, 2, 14
HWB
54, 75%, 18%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.