Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
D2D0CA
RGB
210, 208, 202
HSL
45, 8%, 81%
HSB
45, 4%, 82%
CMYK
0, 1, 4, 18
LAB
84, 0, 3
LCH
84, 3, 91
OKLCH
0.86, 0.01, 91
XYZ
60, 63, 65
LUV
84, 1, 5
HWB
45, 79%, 18%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.