Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
D2D4BD
RGB
210, 212, 189
HSL
65, 21%, 79%
HSB
65, 11%, 83%
CMYK
1, 0, 11, 17
LAB
84, -4, 11
LCH
84, 12, 108
OKLCH
0.86, 0.03, 111
XYZ
59, 64, 57
LUV
84, 0, 17
HWB
65, 74%, 17%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.