Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
D2D7C2
RGB
210, 215, 194
HSL
74, 21%, 80%
HSB
74, 10%, 84%
CMYK
2, 0, 10, 16
LAB
85, -5, 10
LCH
85, 11, 115
OKLCH
0.87, 0.03, 118
XYZ
61, 66, 61
LUV
85, -2, 15
HWB
74, 76%, 16%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.