Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
D2D9CF
RGB
210, 217, 207
HSL
102, 12%, 83%
HSB
102, 5%, 85%
CMYK
3, 0, 5, 15
LAB
86, -4, 4
LCH
86, 6, 133
OKLCH
0.88, 0.02, 136
XYZ
63, 68, 69
LUV
86, -3, 7
HWB
102, 81%, 15%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.