Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
D2DABE
RGB
210, 218, 190
HSL
77, 27%, 80%
HSB
77, 13%, 85%
CMYK
4, 0, 13, 15
LAB
86, -6, 13
LCH
86, 14, 117
OKLCH
0.87, 0.04, 120
XYZ
61, 68, 59
LUV
86, -3, 20
HWB
77, 75%, 15%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.