Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
D2DDCE
RGB
210, 221, 206
HSL
104, 18%, 84%
HSB
104, 7%, 87%
CMYK
5, 0, 7, 13
LAB
87, -6, 6
LCH
87, 8, 134
OKLCH
0.88, 0.02, 137
XYZ
64, 70, 69
LUV
87, -5, 10
HWB
104, 81%, 13%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.