Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
D2E3CA
RGB
210, 227, 202
HSL
101, 31%, 84%
HSB
101, 11%, 89%
CMYK
7, 0, 11, 11
LAB
88, -9, 10
LCH
88, 14, 132
OKLCH
0.90, 0.04, 136
XYZ
65, 73, 67
LUV
88, -8, 17
HWB
101, 79%, 11%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.