Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
D2E6DC
RGB
210, 230, 220
HSL
150, 29%, 86%
HSB
150, 9%, 90%
CMYK
9, 0, 4, 10
LAB
90, -8, 3
LCH
90, 9, 163
OKLCH
0.91, 0.03, 164
XYZ
68, 75, 79
LUV
90, -10, 5
HWB
150, 82%, 10%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.