Psychology
Orange combines red's energy with yellow's optimism — friendly, enthusiastic, and approachable without the urgency of pure red. It encourages action without confrontation.
Meaning
Often tied to harvest, autumn, and craft. In branding it suggests affordability, creativity, and a slightly off-beat sensibility — Penguin, Nickelodeon, and Hermès all use distinct oranges to telegraph very different stories.
Applications
Strong as a hero color for food, fitness, and entertainment brands. Pairs well with deep blues for high contrast or with warm neutrals for an earthier palette.
Conversion
HEX
D32D09
RGB
211, 45, 9
HSL
11, 92%, 43%
HSB
11, 96%, 83%
CMYK
0, 79, 96, 17
LAB
47, 63, 59
LCH
47, 86, 43
OKLCH
0.56, 0.21, 33
XYZ
28, 16, 2
LUV
47, 133, 35
HWB
11, 4%, 17%
Pantone
1665 C
Harmonies
Shades & tints
Similar named colors
Browse every named red on shades of red, or all families on colors.