Psychology
Orange combines red's energy with yellow's optimism — friendly, enthusiastic, and approachable without the urgency of pure red. It encourages action without confrontation.
Meaning
Often tied to harvest, autumn, and craft. In branding it suggests affordability, creativity, and a slightly off-beat sensibility — Penguin, Nickelodeon, and Hermès all use distinct oranges to telegraph very different stories.
Applications
Strong as a hero color for food, fitness, and entertainment brands. Pairs well with deep blues for high contrast or with warm neutrals for an earthier palette.
Conversion
HEX
D33B09
RGB
211, 59, 9
HSL
15, 92%, 43%
HSB
15, 96%, 83%
CMYK
0, 72, 96, 17
LAB
49, 59, 59
LCH
49, 84, 45
OKLCH
0.58, 0.20, 35
XYZ
28, 17, 2
LUV
49, 125, 38
HWB
15, 4%, 17%
Pantone
1665 C
Harmonies
Shades & tints
Similar named colors
Browse every named brown on shades of brown, or all families on colors.