Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
D4CCCA
RGB
212, 204, 202
HSL
12, 10%, 81%
HSB
12, 5%, 83%
CMYK
0, 4, 5, 17
LAB
83, 3, 2
LCH
83, 3, 38
OKLCH
0.85, 0.01, 34
XYZ
59, 61, 65
LUV
83, 5, 3
HWB
12, 79%, 17%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.