Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
D4CFC4
RGB
212, 207, 196
HSL
41, 16%, 80%
HSB
41, 8%, 83%
CMYK
0, 2, 8, 17
LAB
83, 0, 6
LCH
83, 6, 87
OKLCH
0.86, 0.02, 86
XYZ
59, 63, 61
LUV
83, 4, 9
HWB
41, 77%, 17%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.