Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
D4D8BB
RGB
212, 216, 187
HSL
68, 27%, 79%
HSB
68, 13%, 85%
CMYK
2, 0, 13, 15
LAB
85, -5, 14
LCH
85, 15, 110
OKLCH
0.87, 0.04, 114
XYZ
61, 67, 57
LUV
85, -1, 21
HWB
68, 73%, 15%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.