Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
D5DCCE
RGB
213, 220, 206
HSL
90, 17%, 84%
HSB
90, 6%, 86%
CMYK
3, 0, 6, 14
LAB
87, -4, 6
LCH
87, 7, 126
OKLCH
0.89, 0.02, 129
XYZ
64, 70, 68
LUV
87, -3, 10
HWB
90, 81%, 14%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.