Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
D7A4F6
RGB
215, 164, 246
HSL
277, 82%, 80%
HSB
277, 33%, 96%
CMYK
13, 33, 0, 4
LAB
74, 30, -34
LCH
74, 45, 312
OKLCH
0.79, 0.13, 312
XYZ
58, 48, 93
LUV
74, 22, -59
HWB
277, 64%, 4%
Pantone
5285 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.