Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
D7CCBF
RGB
215, 204, 191
HSL
33, 23%, 80%
HSB
33, 11%, 84%
CMYK
0, 5, 11, 16
LAB
83, 2, 8
LCH
83, 8, 74
OKLCH
0.85, 0.02, 72
XYZ
59, 61, 58
LUV
83, 7, 11
HWB
33, 75%, 16%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.