Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
D7D1CA
RGB
215, 209, 202
HSL
32, 14%, 82%
HSB
32, 6%, 84%
CMYK
0, 3, 6, 16
LAB
84, 1, 4
LCH
84, 4, 74
OKLCH
0.86, 0.01, 72
XYZ
61, 64, 65
LUV
84, 4, 6
HWB
32, 79%, 16%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.