Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
D7D4E6
RGB
215, 212, 230
HSL
250, 26%, 87%
HSB
250, 8%, 90%
CMYK
7, 8, 0, 10
LAB
86, 4, -9
LCH
86, 9, 293
OKLCH
0.88, 0.02, 294
XYZ
66, 67, 84
LUV
86, 1, -14
HWB
250, 83%, 10%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.