Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
D7D4E9
RGB
215, 212, 233
HSL
249, 32%, 87%
HSB
249, 9%, 91%
CMYK
8, 9, 0, 9
LAB
86, 4, -10
LCH
86, 11, 292
OKLCH
0.88, 0.03, 292
XYZ
66, 67, 87
LUV
86, 0, -16
HWB
249, 83%, 9%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.