Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
D7D8EF
RGB
215, 216, 239
HSL
238, 43%, 89%
HSB
238, 10%, 94%
CMYK
10, 10, 0, 6
LAB
87, 3, -11
LCH
87, 12, 284
OKLCH
0.89, 0.03, 284
XYZ
68, 70, 92
LUV
87, -2, -18
HWB
238, 84%, 6%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.