Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
D7DCCB
RGB
215, 220, 203
HSL
78, 20%, 83%
HSB
78, 8%, 86%
CMYK
2, 0, 8, 14
LAB
87, -4, 8
LCH
87, 9, 117
OKLCH
0.89, 0.02, 120
XYZ
64, 70, 67
LUV
87, -2, 12
HWB
78, 80%, 14%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.