Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
D7DEC1
RGB
215, 222, 193
HSL
74, 31%, 81%
HSB
74, 13%, 87%
CMYK
3, 0, 13, 13
LAB
87, -6, 13
LCH
87, 15, 115
OKLCH
0.89, 0.04, 118
XYZ
64, 71, 61
LUV
87, -3, 21
HWB
74, 76%, 13%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.