Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
D7EFFD
RGB
215, 239, 253
HSL
202, 90%, 92%
HSB
202, 15%, 99%
CMYK
15, 6, 0, 1
LAB
93, -6, -10
LCH
93, 11, 238
OKLCH
0.94, 0.03, 233
XYZ
77, 83, 105
LUV
93, -13, -14
HWB
202, 84%, 1%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.