Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
D8BED9
RGB
216, 190, 217
HSL
298, 26%, 80%
HSB
298, 12%, 85%
CMYK
0, 12, 0, 15
LAB
80, 13, -10
LCH
80, 16, 323
OKLCH
0.83, 0.05, 325
XYZ
59, 56, 73
LUV
80, 13, -18
HWB
298, 75%, 15%
Pantone
4995 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.