Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
D8CEBA
RGB
216, 206, 186
HSL
40, 28%, 79%
HSB
40, 14%, 85%
CMYK
0, 5, 14, 15
LAB
83, 1, 11
LCH
83, 11, 84
OKLCH
0.85, 0.03, 85
XYZ
59, 62, 55
LUV
83, 7, 16
HWB
40, 73%, 15%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.