Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
D8D8EF
RGB
216, 216, 239
HSL
240, 42%, 89%
HSB
240, 10%, 94%
CMYK
10, 10, 0, 6
LAB
87, 3, -11
LCH
87, 12, 286
OKLCH
0.89, 0.03, 286
XYZ
68, 70, 92
LUV
87, -1, -18
HWB
240, 85%, 6%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.