Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
D8DCC0
RGB
216, 220, 192
HSL
69, 29%, 81%
HSB
69, 13%, 86%
CMYK
2, 0, 13, 14
LAB
87, -5, 13
LCH
87, 14, 110
OKLCH
0.88, 0.04, 114
XYZ
63, 70, 60
LUV
87, -1, 21
HWB
69, 75%, 14%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.