Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
D8DCF3
RGB
216, 220, 243
HSL
231, 53%, 90%
HSB
231, 11%, 95%
CMYK
11, 9, 0, 5
LAB
88, 2, -12
LCH
88, 12, 279
OKLCH
0.90, 0.03, 278
XYZ
70, 72, 95
LUV
88, -3, -19
HWB
231, 85%, 5%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.