Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
D9CFBA
RGB
217, 207, 186
HSL
41, 29%, 79%
HSB
41, 14%, 85%
CMYK
0, 5, 14, 15
LAB
84, 1, 12
LCH
84, 12, 85
OKLCH
0.86, 0.03, 86
XYZ
60, 63, 55
LUV
84, 7, 17
HWB
41, 73%, 15%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.