Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
D9D3EE
RGB
217, 211, 238
HSL
253, 44%, 88%
HSB
253, 11%, 93%
CMYK
9, 11, 0, 7
LAB
86, 6, -13
LCH
86, 14, 295
OKLCH
0.88, 0.04, 296
XYZ
67, 68, 90
LUV
86, 2, -21
HWB
253, 83%, 7%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.