Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
D9DAFF
RGB
217, 218, 255
HSL
238, 100%, 93%
HSB
238, 15%, 100%
CMYK
15, 15, 0, 0
LAB
88, 5, -18
LCH
88, 19, 285
OKLCH
0.90, 0.05, 284
XYZ
72, 72, 105
LUV
88, -3, -30
HWB
238, 85%, 0%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.