Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
D9DFFF
RGB
217, 223, 255
HSL
231, 100%, 93%
HSB
231, 15%, 100%
CMYK
15, 13, 0, 0
LAB
89, 3, -16
LCH
89, 17, 279
OKLCH
0.91, 0.04, 277
XYZ
73, 75, 105
LUV
89, -5, -26
HWB
231, 85%, 0%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.