Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DAC7DC
RGB
218, 199, 220
HSL
294, 23%, 82%
HSB
294, 10%, 86%
CMYK
1, 10, 0, 14
LAB
82, 10, -8
LCH
82, 12, 321
OKLCH
0.85, 0.04, 323
XYZ
62, 61, 76
LUV
82, 10, -14
HWB
294, 78%, 14%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.