Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DAC9CA
RGB
218, 201, 202
HSL
356, 19%, 82%
HSB
356, 8%, 85%
CMYK
0, 8, 7, 15
LAB
82, 6, 2
LCH
82, 7, 16
OKLCH
0.85, 0.02, 13
XYZ
60, 61, 64
LUV
82, 10, 1
HWB
356, 79%, 15%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.