Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DACCE7
RGB
218, 204, 231
HSL
271, 36%, 85%
HSB
271, 12%, 91%
CMYK
6, 12, 0, 9
LAB
84, 9, -12
LCH
84, 14, 307
OKLCH
0.86, 0.04, 309
XYZ
65, 64, 84
LUV
84, 6, -20
HWB
271, 80%, 9%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.