Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DAD0BD
RGB
218, 208, 189
HSL
39, 28%, 80%
HSB
39, 13%, 85%
CMYK
0, 5, 13, 15
LAB
84, 1, 11
LCH
84, 11, 84
OKLCH
0.86, 0.03, 84
XYZ
61, 64, 57
LUV
84, 7, 16
HWB
39, 74%, 15%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.