Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DAD2E1
RGB
218, 210, 225
HSL
272, 20%, 85%
HSB
272, 7%, 88%
CMYK
3, 7, 0, 12
LAB
85, 5, -6
LCH
85, 8, 307
OKLCH
0.87, 0.02, 310
XYZ
66, 66, 81
LUV
85, 4, -11
HWB
272, 82%, 12%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.