Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DAD4CA
RGB
218, 212, 202
HSL
38, 18%, 82%
HSB
38, 7%, 85%
CMYK
0, 3, 7, 15
LAB
85, 1, 6
LCH
85, 6, 82
OKLCH
0.87, 0.02, 81
XYZ
63, 66, 65
LUV
85, 4, 8
HWB
38, 79%, 15%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.