Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DAD9EE
RGB
218, 217, 238
HSL
243, 38%, 89%
HSB
243, 9%, 93%
CMYK
8, 9, 0, 7
LAB
87, 3, -10
LCH
87, 11, 288
OKLCH
0.89, 0.03, 288
XYZ
69, 71, 91
LUV
87, -1, -17
HWB
243, 85%, 7%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.