Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DAE9CF
RGB
218, 233, 207
HSL
95, 37%, 86%
HSB
95, 11%, 91%
CMYK
6, 0, 11, 9
LAB
91, -9, 11
LCH
91, 14, 128
OKLCH
0.92, 0.04, 132
XYZ
69, 78, 70
LUV
91, -7, 18
HWB
95, 81%, 9%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.