Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
DB43D0
RGB
219, 67, 208
HSL
304, 68%, 56%
HSB
304, 69%, 86%
CMYK
0, 69, 5, 14
LAB
56, 70, -42
LCH
56, 82, 329
OKLCH
0.65, 0.24, 331
XYZ
43, 24, 62
LUV
56, 68, -75
HWB
304, 26%, 14%
Pantone
Rhodamine Red C
Harmonies
Shades & tints
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