Psychology
Orange combines red's energy with yellow's optimism — friendly, enthusiastic, and approachable without the urgency of pure red. It encourages action without confrontation.
Meaning
Often tied to harvest, autumn, and craft. In branding it suggests affordability, creativity, and a slightly off-beat sensibility — Penguin, Nickelodeon, and Hermès all use distinct oranges to telegraph very different stories.
Applications
Strong as a hero color for food, fitness, and entertainment brands. Pairs well with deep blues for high contrast or with warm neutrals for an earthier palette.
Conversion
HEX
DB5F04
RGB
219, 95, 4
HSL
25, 96%, 44%
HSB
25, 98%, 86%
CMYK
0, 57, 98, 14
LAB
56, 47, 65
LCH
56, 80, 54
OKLCH
0.63, 0.18, 46
XYZ
33, 23, 3
LUV
56, 104, 49
HWB
25, 2%, 14%
Pantone
1665 C
Harmonies
Shades & tints
Similar named colors
Browse every named orange on shades of orange, or all families on colors.