Psychology
Orange combines red's energy with yellow's optimism — friendly, enthusiastic, and approachable without the urgency of pure red. It encourages action without confrontation.
Meaning
Often tied to harvest, autumn, and craft. In branding it suggests affordability, creativity, and a slightly off-beat sensibility — Penguin, Nickelodeon, and Hermès all use distinct oranges to telegraph very different stories.
Applications
Strong as a hero color for food, fitness, and entertainment brands. Pairs well with deep blues for high contrast or with warm neutrals for an earthier palette.
Conversion
HEX
DC6000
RGB
220, 96, 0
HSL
26, 100%, 43%
HSB
26, 100%, 86%
CMYK
0, 56, 100, 14
LAB
56, 47, 66
LCH
56, 81, 54
OKLCH
0.63, 0.18, 47
XYZ
34, 24, 3
LUV
56, 105, 50
HWB
26, 0%, 14%
Pantone
Orange 021 C
Harmonies
Shades & tints
Similar named colors
Browse every named orange on shades of orange, or all families on colors.