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Ochre

#DC7728

A balanced, vivid ochre — sophisticated balance of hue and saturation that conveys composure and subtle refinement, well-suited to modern, minimalist design.

Psychology

Yellow is the most luminous color the eye perceives, making it both attention-grabbing and tiring at high saturation. Cognitively it's linked to clarity, optimism, and idea-generation.

Meaning

Sunlight, gold, caution, and intellect all live here. In some Asian traditions yellow signifies imperial power; in Western coding it's the universal hazard color.

Applications

Excellent for highlights, badges, and small accents against dark backgrounds. Soft buttery yellows work well as page backgrounds; high-chroma yellow needs dark ink for legibility.

Conversion

HEX
DC7728
RGB
220, 119, 40
HSL
26, 72%, 51%
HSB
26, 82%, 86%
CMYK
0, 46, 82, 14
LAB
61, 37, 58
LCH
61, 69, 58
OKLCH
0.67, 0.15, 53
XYZ
36, 29, 6
LUV
61, 83, 52
HWB
26, 16%, 14%
Pantone
163 C

Harmonies

Analogous
Complementary
Split Complementary
Triadic
Tetradic
Square

Shades & tints

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Browse every named brown on shades of brown, or all families on colors.