Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DCCDB6
RGB
220, 205, 182
HSL
36, 35%, 79%
HSB
36, 17%, 86%
CMYK
0, 7, 17, 14
LAB
83, 3, 13
LCH
83, 14, 79
OKLCH
0.85, 0.04, 79
XYZ
60, 62, 53
LUV
83, 10, 19
HWB
36, 71%, 14%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.