Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DCD2CF
RGB
220, 210, 207
HSL
14, 16%, 84%
HSB
14, 6%, 86%
CMYK
0, 5, 6, 14
LAB
85, 3, 3
LCH
85, 4, 41
OKLCH
0.87, 0.01, 37
XYZ
64, 66, 68
LUV
85, 6, 4
HWB
14, 81%, 14%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.