Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DCD2DF
RGB
220, 210, 223
HSL
286, 17%, 85%
HSB
286, 6%, 87%
CMYK
1, 6, 0, 13
LAB
85, 5, -5
LCH
85, 7, 316
OKLCH
0.88, 0.02, 318
XYZ
66, 67, 79
LUV
85, 5, -9
HWB
286, 82%, 13%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.